Tag Archives: #bookpromotion

AI spam email offers of support……

As an indie author, one of my biggest challenges is marketing and book promotion. Fact.

Warning- rant incoming!

As an indie author, my biggest bug bear so far in 2026, is the constant flood of emails that are cascading into my inbox, all AI written, telling me how much they enjoyed my book, how wonderfully written my books are, how strong my characters are, how emotional my storytelling is blah blah blah as they then try to scam me into signing up for  some out of this world marketing proposal.

Cut the crap out, folks! I’m not believing a single ChatGPT word of it!

More recently, these chancers have tried another tactic and are claiming to be from book clubs around the country who are wanting to feature my book for one of their monthly meetings. I’ve looked into a few and they are fake. They don’t exist.

Cut the crap out, folks! I’m not believing a single ChatGPT word of it!

Perhaps the lowest of the low approaches is where they are pretending to be another author reaching out so we can support each other’s work.

Cut the crap out, folks! I’m not believing a single ChatGPT word of it!

What worries me though with all this AI spam is that perhaps in amongst this rubbish there is a genuine email and I miss a legitimate approach. How am I meant to tell in this messed up world where AI and not humans is generating the emails?

Answers on a postcard please. Yes- a literal postcard, with a handwritten message and a stamp in the top right corner and that has been sent through the mail.

(image sourced via Google- credits to the owner)

Ten years ago today……

Ten years… a whole decade… since my first book baby, Stronger Within was published for Kindle. (The paperback edition followed a few weeks later)

It feels truly surreal that ten years have passed since that day.

I chose the date carefully. (I’m a bit weird about dates) The 15th April would have been my Wee Gran’s birthday. It was also the date that The Big Green Gummi Bear proposed to me. It was a date that felt as if it augured well.

In all honesty, I was absolutely petrified about self-publishing my first-born book baby. Was I about to make myself a laughingstock? What if no one bought it? What if everyone who did then hated it? What if they all thought it was rubbish? What if….

Looking back, it took me more personal courage than I knew I had to release that book, but I also knew that by taking the plunge that I was making my lifelong dream come true.

Ever since I had been a little girl, I’d dreamed of being an author one day and seeing my name on the cover of a book. I made that dream come true.

Stronger Within’s story began almost two years earlier on 8 May 2013 when I bought a notebook and pen on the way home from work then after dinner that evening, sat down on my front doorstep in the early evening sunshine and began to write. As I wrote page after page over the coming weeks and months, I had no idea that this story that I was writing was destined to become my first book.

One of my biggest fears, one that I have worked hard to conquer, is a crippling fear of letting people read what I write. It’s a terrible fear for an author to have! It was months before I told anyone about what I was attempting to do. Thanks to the belief that a few close friends had in me, I was persuaded to type the story up and share it with them. They loved it! Even the friend who on the face of things should have hated it, loved it. Their love and faith in my storytelling gave me the push I needed to venture into the world of self-publishing. It was a steep learning curve!

If you’d said to me on 15 April 2015 that ten years down the line, I’d have seven novels and a poetry anthology for sale worldwide via Amazon and that they’d all have multiple glowing reviews, I would never have believed you. I’d have thought you were insane to even think I could achieve that. Seven novels? Me? Never….

Yet here we are and that’s exactly what happened. My eighth novel is in the pipeline too. It still feels completely surreal…I am a published author who has sold books in several countries around the world!

Over the years people have asked me how I do it. I’ve been asked countless times about how I find the time to do it. I’ve been asked why I do it.

The how is that I sit down somewhere, whether that’s at my desk, or the picnic table or the doorstep with a notebook and a pen and I write the story one word after another.

The time I carve out to do something that I am passionate about. If you care enough about something you will always find time in your day to do it. Some days it’s a few hours and on others it’s a few minutes.

The why is a bit more complex to answer but the short version is that it gives me somewhere to escape to.

Writing to me is like oxygen. I can’t imagine a day without it in one form or other.

I’ve always said that if it ever begins to feel like work then that’s the day that I put the lid back on my pen, close over my notebook and put them down.

If you’ve spared some of your hard-earned pennies to purchase one of my books, I thank you.

If you’ve read it and then taken the time to leave me a review online, I thank you.

If you haven’t read any of them yet, then I’d encourage you to give one a try. You never know, you might enjoy it. Lots of other people have so far.

For me the end goal here isn’t to seek fame and fortune. (Ok a little bit of a fortune would be nice, I’ll not lie.) There are very few indie-authors who earn enough from their books to make a living. Without a word of a lie, at the time of writing this, my estimated royalties for the month are £1.56/$2.00 – not even enough to buy a cup of coffee. I write for the love of telling the story and if by telling that story I evoke an emotional reaction in my reader whether it be laughter or tears then my job is done.

They say everyone has a book in them so if you fancy finding the book in you, buy a notebook and a pen, find a sunny spot, sit down and begin to write. You never know where that dream will take you.

From the bottom of my heart, thank you to each and every one of you who has supported my creative journey over the last ten years, especially to my Infamous Five.  I couldn’t do it without your love and support and belief in me.

Love n hugs

Coral

PS If you’ve not checked out any of my book babies yet, here’s the links-

Silver Lake series

Amazon.com links –

Stronger Within – https://www.amazon.com/dp/B00VXDSC1M  FREE TO DOWNLOAD TODAY

Impossible Depths – https://www.amazon.com/dp/B01C0GS30K

Bonded Souls – https://www.amazon.com/dp/B06XSQHG71

Shattered Hearts – https://www.amazon.com/dp/B07ZY8ZSDM

Long Shadows – https://www.amazon.com/dp/B08RR1FGLG

Amazon.co.uk links  –

Stronger Within – https://www.amazon.co.uk/dp/B00VXDSC1M  FREE TO DOWNLOAD TODAY

Impossible Depths – https://www.amazon.co.uk/dp/B01C0GS30K

Bonded Souls – https://www.amazon.co.uk/dp/B06XSQHG71

Shattered Hearts – https://www.amazon.co.uk/dp/B07ZY8ZSDM

Long Shadows – https://www.amazon.co.uk/dp/B08RR1FGLG

Riley

https://www.amazon.com/dp/B0B9SWP6K3

https://www.amazon.co.uk/gp/product/B0B9SWP6K3

Ellen

https://www.amazon.com/dp/B07FYHKR44

http s://www.amazon.co.uk/dp/B07FYHKR44

Beginnings – poetry anthology

Beginnings – a collection of poems – Kindle edition by McCallum, Coral. Literature & Fiction Kindle eBooks @ Amazon.com.

Beginnings – a collection of poems eBook : McCallum, Coral: Amazon.co.uk: Kindle Store

World Book Day 2024 – celebrate with a free e-book

Happy World Book Day 2024

Ellen             “I vowed to prove them wrong.”

Tailz              “I believe this is about where we got to before.”

Luke              “You mess this up and you’re history! Hear me?”

Nana              “You should be soulmates not lovers.”

Emotions run high when Ellen Lloyd steps up to the mic as the new vocalist for rock band After Life. Will she prove to be heaven sent or will her arrival see the band descend into the depths of hell?

Free to download to worldwide on Amazon to celebrate World Book Day 2024

https://www.amazon.com/dp/B07FYHKR44

https://www.amazon.co.uk/dp/B07FYHKR44

Have you met my two favourite girls?

Have you met my two favourite girls, Ellen and Riley?

Riley

https://www.amazon.com/dp/B0B9SWP6K3

https://www.amazon.co.uk/gp/product/B0B9SWP6K3

Ellen

https://www.amazon.com/dp/B07FYHKR44

https://www.amazon.co.uk/dp/B07FYHKR44

The Silver Lake books go great with Christmas

As they walked along the snow-covered beach, Jake smiled. Watching the kids trying to run on ahead, occasionally throwing snowballs at each other and then lying down to make snow angels warmed his heart from the cold winter breeze that blew in off the ocean. With only two sleeps till Christmas both of them were hyper; both super excited at the thought of Santa Claus visiting.

“This way, kids!” he called as they reached a path that led up to the boardwalk.

Much to his surprise, they both came running towards him, slipping their tiny, gloved hands into his without being asked.

“What are you wanting Santa to bring you?” asked Melody as they walked along the boardwalk.

“Oh, I don’t know,” answered Jake, stalling for time. “Some new running shoes. Maybe a new guitar.”

“You’ve got lots of guitars!” stated Jesse bluntly.

“And you’ve got lots of trains, but you’ve still asked Santa Claus for another one,” teased Jake.

“I think Mommy wants a new computer,” announced Melody, changing the subject. “She was calling hers some bad words last week.”

With a laugh, Jake admitted that Lori had indeed called her laptop some choice names after it had crashed and deleted two days’ worth of work.

As the family group walked along the boardwalk, the kids ran on ahead to explore the small Christmas houses that had sprung up. The red Santa mailbox stood on the boardwalk opposite the bandstand.

Carefully, Jake removed the letters from his jacket pocket and handed them to the kids to mail. Pulling his cell out too, he took some photos of them posting the envelopes to Lapland then suggested that they go and stand by the town’s large Christmas tree for more photos.

“Ok, guys,” began Jake as he slipped the phone back into his jacket. “Who wants hot chocolate?”

“Me! Me! Me!”

(extract from Long Shadows)

If you want to read more then you can catch up with Jake and all things Silver Lake using the links below

Amazon.com links –

Stronger Within – https://www.amazon.com/dp/B00VXDSC1M

Impossible Depths – https://www.amazon.com/dp/B01C0GS30K

Bonded Souls – https://www.amazon.com/dp/B06XSQHG71

Shattered Hearts – https://www.amazon.com/dp/B07ZY8ZSDM

Long Shadows – https://www.amazon.com/dp/B08RR1FGLG

Amazon.co.uk links  –

Stronger Within – https://www.amazon.co.uk/dp/B00VXDSC1M

Impossible Depths – https://www.amazon.co.uk/dp/B01C0GS30K

Bonded Souls – https://www.amazon.co.uk/dp/B06XSQHG71

Shattered Hearts – https://www.amazon.co.uk/dp/B07ZY8ZSDM

Long Shadows – https://www.amazon.co.uk/dp/B08RR1FGLG

Riley – would look great wrapped up with a green bow under your Christmas tree

Books make great Christmas gifts.

Did you know that Riley is available in paperback worldwide.

Nice easy shape to wrap too! Would look awesome with a big green bow!

https://www.amazon.com/dp/B0B9SWP6K3

https://www.amazon.co.uk/gp/product/B0B9SWP6K3

** note- this tale makes reference to self-harm**

Ten Days of Riley Johnson….

It’s ten days since my favourite little green-haired girl, Riley, was released into the world. Been a whirlwind few days.

So far, everyone seems to be loving her and it warms my heart to see that she is sitting on Amazon and Goodreads surrounded by 5* reviews already. Hopefully over the coming weeks and months, as more folk get around to reading her story, this will continue. (Yes, that was a subtle hint to pick up a copy if you haven’t already.)

Marketing is the bit I struggle with most. I promote my work on a shoestring budget so most of it is done via social media, a website called AllAuthor  (www.allauthor.com/author/coralmccallum )and this blog page. Word of mouth is also a great marketing tool (Yes, that was another subtle hint that if you’ve read Riley and enjoyed her tale, tell people, please!)

Books, actual paperback books, make great Christmas gifts. (Yes, that’s another subtle hint) Riley would look fabulous all wrapped in silver with a huge green bow, don’t you think?

So, what’s next? I’ve been asked that a few times over the past ten days!  I’m still in the undecided mode on that to an extent. Yes, I have started “something” that may become book baby 8 but it’s too soon to tell. For now, it’s about relaxing a bit, enjoying the festive season and we’ll see what 2023 and beyond brings.

If you’re reading this, scratching your head and asking “Who’s Riley?” , you can find out using the links below

https://www.amazon.com/dp/B0B9SWP6K3

https://www.amazon.co.uk/gp/product/B0B9SWP6K3

Your English class assignment for this week is…. Riley

Monday – English class

Teacher:  Class, read and analyse the opening section of the novel Riley. Pay close attention to the imagery the author is conveying. Your answers are due in on Thursday.

Around her, the bedroom was illuminated by half a dozen candles, their shadows dancing on the walls. A delicate vanilla fragrance filled the room. The Gothic Palace lay silent. It was almost midnight. Sitting cross-legged in the middle of the large four-poster bed, Riley sat staring down at the CD in her hands. Her CD. Her debut album that was due to be released worldwide on the stroke of midnight.

A box of CDs had been delivered that morning with a note from the record company saying simply, “Autograph these in time for the launch party on February 29th.” She’d signed her way through two silver Sharpie markers before all the CD inserts were autographed. At Garrett’s suggestion, she’d practiced her autograph on a few sheets of paper before deciding how she wanted to sign it. Initially, it had been fun sitting at Garrett’s huge rosewood dining table signing the insert for each disc but, after the first fifty or so, the novelty swiftly wore off. Two hours later she had finished the chore. Each of the discs had been signed -all bar one. The one she held in her trembling hands.

Her dream was on the verge of becoming reality. Everything was falling into place. Since she’d finished recording the album at JJL back in June, Dr Marrs had worked his magic on the mixes then, together with Jethro, had convinced Jason Russell to act for her and to support getting her signed to the same label as Silver Lake and After Life. For the past few months, Jethro had been acting as her manager but when she had spoken to him last, just before he flew out to Australia with Silver Lake, he’d said that he would need to hire someone else to help him manage her after the launch party. Not knowing who that “someone” might be was adding to her already growing anxiety levels.

Beside her on the pale pink patchwork comforter her phone screen read 12:01am. Her album was now live around the world.

With a final look at the album’s cover, Riley laid it down on the bed. Stepping down first onto the soft dark pink rug then onto the cool hardwood floor, she went round the room blowing out the candles one by one before jumping up onto the bed to snuggle under the covers before the “dark” captured her. She’d never been a fan of the dark.

Thursday- English class

Teacher:  leave your homework on my desk on your way out of class, please.

Following Monday – English class

Teacher: (handing back the marked homework to the class) Let’s go over the passage and pick out the key imagery. We’ll start with the candlelight. The author is creating the suggestion that there’s something religious or ritualistic about Riley studying the CD in her hands. There’s connotations that this is a moment of prayer as she dares to hope for a successful music career.

Author – Riley just likes candles……

Teacher: the vanilla fragrance implies simplicity and purity

Author – vanilla is a favourite fragrance.

Teacher- the four-poster bed creates the image that this is all a fairytale to Riley

Author – Garrett likes antique furniture, and it ties in with the Gothic décor theme. The room had a four-poster bed in it long before it was Riley’s room.

Teacher – the author is trying to create an air of mystery when they mention that Jethro would need to hire “someone” to help manage Riley. This raises the tension levels and creates an element of suspense

Author – Jethro tells Riley he needs to hire help as he can’t do it all himself and she’s anxious about working with a stranger

Teacher – the pink patchwork quilt is creating a feminine side to Riley.

Author – it’s an antique handsewn quilt that compliments the décor in the room.

Teacher- the dark pink rug, is creating the suggestion that there’s a dark side to Riley

Author – the rug was a darker shade of pink. A far more practical colour than light pink for a rug.

Teacher- blowing the candles out is symbolic of the end of Riley’s childhood and ties in with the religious implications of the opening sentence.

Author – Riley blows the candles out because it would be dangerous to go to sleep with them lit and there would be too much light in room

Teacher – the author is trying to create a metaphor for Riley’s fears about how her CD will be received by using the “dark” as something that could come and capture her.

Author – Riley is scared of the dark.

All a bit tongue- in- cheek and not intended to offend English teachers. I’d be beyond flattered if anything I wrote became subject a class’ critique. In reality, that scenario is highly unlikely.

I guess what I’m trying  to say is that sometimes authors do just write things as they are without the need for any deeper mystical hidden meanings.

If you want to read Riley and judge for yourself, the book is released worldwide on 18 November 2022….ten days to go……

You can pre-order a kindle copy here:

https://www.amazon.com/dp/B0B9SWP6K3

https://www.amazon.co.uk/gp/product/B0B9SWP6K3

(Classroom photo sourced via Google – credits to the owner)

Riley…..two weeks to go

Two weeks until release day….

The restaurant was busy but, when Jethro gave the hostess his name, they were led straight through to a table at the back of the room, affording them a little privacy. A few moments later, Riley became aware of a tall, slender woman with waist length rainbow coloured hair weaving her way through the table towards them.

“Jethro!” greeted the woman enthusiastically. “So sorry I’m late. Traffic out there is horrible. All snarled up.”

Standing to hug the new arrival, Jethro assured her, “It’s fine. We only just got here ourselves.”

Indicating that she should take the empty seat between them, Jethro said, “Riley, meet Molly. Molly, this is Riley.”

“Lovely to meet you at last, sweetie,” said Molly shaking Riley’s hand. “Sorry I missed your launch party last night. My flight from London was delayed. It was after midnight before I got in.”

“Nice to meet you too,” replied Riley shyly.

Pre-order using the links below to ensure Riley is ready and waiting on your kindle on 18 Nov 2022

https://www.amazon.com/dp/B0B9SWP6K3

https://www.amazon.co.uk/gp/product/B0B9SWP6K3

** note- this tale makes reference to self-harm**

Riley…coming 18 November 2022- have you pre-ordered your copy yet?

“I have one last song for you,” began Riley. “I hope you’ve enjoyed yourselves tonight. I’d like to say a few thank yous. Huge thanks to Dr Marrs, to the guys from Silver Lake, to my record label, to each and every one of you for making tonight magical. This really is a dream come true. A Firefly Dream. I have one final extra special huge thank you for Garrett for hosting this party and for giving me a chance, a job and a home. Garrett, I love you.”

As the cheers died out, Riley continued, “This last song was inspired in this very place. I’d never seen a real four-poster bed before Garrett invited me to stay here. You can work out the rest of the story. Folks, it’s been amazing. I’m going to leave you with Jumping On The Bed.”

The light-hearted song was the perfect choice to end the show with and left everyone in a buoyant mood as the lights came back up and the caterers began to circulate with trays of drinks and canapes. Not quite sure what to do, Riley stayed in the alcove tidying up her guitars and her lyrics folder. Suddenly, she felt two strong arms wrap round her. The hint of a familiar exotic spicy aftershave tickled her nose. Without a second’s thought, she spun round and wrapped herself round Todd.

“You were sensational, girl!” he declared before kissing the top of her head. “Awesome set.”

“Thank you,” said Riley, snuggling in close.

Pre-order using the links below to ensure Riley is ready and waiting on your kindle on 18 Nov 2022

https://www.amazon.com/dp/B0B9SWP6K3

https://www.amazon.co.uk/dp/B0B9SWP6K3/ref=cm_sw_em_r_mt_dp_S6SCJ8PPM7NPDDHPNR8P

** note- this tale makes reference to self-harm**